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thePlatform
Type Subsidiary
Founded Seattle, Washington, USA
Headquarters Seattle, Washington, USA
Key people Ian Blaine (CEO)
Industry Video on demand services
Owner Comcast
Employees 190
Website www.theplatform.com

thePlatform is a Seattle, WA-based online video publishing company, which was acquired by Comcast in 2006.[1] Founded in 2000 by Rahul Sonnad, Ian Blaine, Alan Ramaley and Andrew Olson, along with others from Adobe & Microsoft. The company works with digital media companies to manage and publish video and audio.

Products[edit]

thePlatform's mpx is a video management system, providing publishing tools targeting PCs, mobile phones, and TVs. mpx Essentials is a solution marketed towards businesses with smaller video libraries. The mpx Dev Kit provides tools for enhancing video management systems and offers a video player design canvas.

History[edit]

thePlatform was founded in 2000 by Ian Blaine, Andrew Olson, Alan Ramaley, and Rahul Sonnad. Previously, in 1998, Blaine founded an online personal information management company, Uniplanet, which was acquired by NBCi in 1999.

Purchase by Comcast[edit]

In June 2006, Comcast purchased the Seattle-based software company thePlatform. This represented Comcast's entry into a new line of business, selling software to allow companies to manage their Internet (and IP-based) media publishing efforts.

Internet TV partnerships[edit]

Customers of thePlatform include Verizon Wireless, BBC Worldwide,[2] PBS,[3] CNBC, CBS Sports, AP, NBC Local, and HiT Entertainment.

References[edit]

  1. ^ "Comcast buys Seattle's thePlatform". http://seattlepi.nwsource.com/business/275597_platform28.html. 2006-06-28. 
  2. ^ http://www.tvweek.com/news/2007/06/bbc_youtube_theplatform.php
  3. ^ http://www.pbs.org/aboutpbs/news/20080513_theplatform.html

External links[edit]


Original courtesy of Wikipedia: http://en.wikipedia.org/wiki/ThePlatform — Please support Wikipedia.
This page uses Creative Commons Licensed content from Wikipedia. A portion of the proceeds from advertising on Digplanet goes to supporting Wikipedia.
656067 videos foundNext > 

Sh*t LITTLE Fashion Girls Say ft. Princesstard as P'Trique

See what's next on Maker.TV ▻ http://mker.tv/ThePlatform http://goo.gl/bMaLuA Subscribe if you're too chic to function! Happy New York Fashion Week! P'Trique...

NYC Night Out Looks With The Platform Girls! | The Fashion Statement with Amy Pham

See what's next on Maker.TV ▻ http://mker.tv/ThePlatform Check out what ClothesEncounters, ShamlessMaya and Miss Maven are wearing in NYC! Xx Amy http://bit....

How I went Platinum Blonde | The Fashion Statement with Amy Pham

See what's next on Maker.TV ▻ http://mker.tv/ThePlatform See how I went blonde, and what it takes to stay that way! Xx Amy http://bit.ly/ThePlatformSub Amy s...

The Platform Secret Santa | The Fashion Statement with Amy Pham

Check out The Platform on December 22nd for more Secret Santa videos! Xx, Amy #PlatformSecretSanta Don't miss a video, subscribe to The Platform! ▻ http://bi...

Dilated Peoples - The Platform (Full Album)

Dilated Peoples: The Platform (2000) Tracklist: 01. 00:00 So May I Introduce to You (Interlude) 02. 00:47 The Platform - (Prod by The Alchemist) 03. 05:25 No...

Sh*t Fashion Girls Say...to Their Moms, With P'Trique!

See what's next on Maker.TV ▻ http://mker.tv/ThePlatform Don't make us explain what a hashtag is again. P'Trique and The Platform wish our fabulously fashion...

Dilated Peoples - The Platform

From 2000 Album: "The Platform"...[Artist info below].... Get Dilated Peoples Music: http://www.amazon.com/s?ie=UTF8&search-alias=dvd&field-keywords=Dilat......

#ThePlatform VOLTRON edition

Music, politics, sex, drugs, religion, racism, economics, entertainment, etc... #ThePlatform is an innovative web show that grants control to the guest, allo...

Inside Amy's Style: The Fashion Statement

RSVP to keep up with your favorite ladies: http://bit.ly/ThePlatformSub Join The Platform! http://www.platformnetwork.com Subscribe to The Platform: http://w...

"Missed Opportunities" Oh, You Pretty Things! | The Getup with Jenn Im of ClothesEncounters

Download the song on iTunes: http://bit.ly/1ovcvBz Jenn Im, Claire Marshall and more of your favorite Platform girls party with the cast of "Oh, You Pretty T...

656067 videos foundNext > 

32754 news items

DigitalTVEurope.net

DigitalTVEurope.net
Thu, 29 Jan 2015 04:00:00 -0800

OTT and TV Everywhere technology provider Xstream has appointed former thePlatform exec Jan Bertil Dahms as global chief sales officer. Dahms was previously sales director EMEA at thePlatform where he was responsible for expanding business and ...
 
Broadband TV News
Thu, 29 Jan 2015 07:00:00 -0800

Jan_Dahms Xstream has appointed Jan Bertil Dahms, formerly of thePlatform, as its new global Chief Sales Officer. Jan Bertil comes to Xstream with 20 years experience and an extensive background in the enterprise software, SaaS, digital media, ...

GeekWire

Variety
Thu, 08 May 2014 05:12:33 -0700

Ian Blaine, co-founder of Comcast's white-label video subsidiary thePlatform, will step down as CEO effective June 20 to become a strategic adviser to the company, thePlatform announced. The Comcast division promoted two execs of thePlatform as ...
 
CED
Wed, 12 Nov 2014 11:02:18 -0800

Comcast subsidiary thePlatform has introduced a service for broadcasters that converts linear TV almost immediately into a format that can be used for instant replay in a multi-screen delivery environment. mpx Replay is a new service offered as part of ...
 
PR Newswire (press release)
Wed, 10 Dec 2014 09:48:45 -0800

SEATTLE, Dec. 10, 2014 /PRNewswire/ -- thePlatform, the leading white-label video publishing company and independent subsidiary of Comcast, was cited as one of the vendors that plays prominently in the online video platform market according a new ...
 
Beet.TV
Fri, 21 Nov 2014 07:06:36 -0800

Expect a rash of direct-to-consumer over-the-top offerings from networks and broadcasters in the next year or so, says Marty Roberts, co-CEO of thePlatform in an interview with Beet.TV. “Networks and broadcasters need to establish a direct relationship ...
 
Light Reading
Fri, 12 Dec 2014 08:33:58 -0800

SEATTLE -- thePlatform, the leading white-label video publishing company and independent subsidiary of Comcast, was cited as one of the vendors that plays prominently in the online video platform market according a new Forrester Research report ...
 
Beet.TV
Fri, 14 Nov 2014 08:41:15 -0800

“We can keep the same ads and include the Nielsen watermarking so you get credit,” thePlatform co-CEO Marty Roberts tells Beet.TV in this video interview. “We can include all the markers around the ad so the player can disable fast-forward. We can ...
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