|This article does not cite any references or sources. (May 2009)|
SMX Convention Center exterior
|Location||SM Mall of Asia
Pasay City, Metro Manila
|Opened||November 5, 2007|
||This article appears to be written like an advertisement. (December 2013)|
The SMX Convention Center is a convention center in Pasay City, the Philippines. It is the largest private venue in the Philippines for trade events, industry conventions, corporate functions, and international exhibitions. Its building is located right beside the Mall of Asia (the fourth largest shopping mall in the world), and is considered an important part of the Mall of Asia Complex (a 60-hectare business and leisure park). The SMX is owned by the SM Group of SM Prime Holdings.
The SMX Convention Center consists of four Exhibit Halls with a total floor area of 9,130 square meters. With the ceiling clearance of nine meters and a floor load capacity of 250 pounds per square foot, the halls are strategically designed to accommodate multi-level booths and heavy machinery. The Function Rooms on the Second Level, which can seat anywhere from 500 to 7,000 guests, are adaptable to any setup that an event may require. The Fourteen Meeting Rooms are intended for board meetings, seminars and even break-out rooms for plenaries in the Function Rooms.
Since its opening last November 2007, SMX has successfully handled some of the largest trade events in the country, like CITEM's Manila FAME International, International Food and Beverage Expo, Global Link MP'stiting galit China Products Exhibition, and Manufacturing Technology World Series, and Primetrade Asia's Manila International Book Fair. The ASEAN Tourism Investment Forum 2008, the 8th International Conference of Asian Clinical Oncology Society, and just recently, the 5th National G12 Conference were also held in the SMX Convention Center.
Medical groups in the country such as the Philippine Dental Association, Philippine Dermatological Society and the Philippine College of Physicians, as well as event management firms and production groups have made the Convention Center their “New Home.” More than the structure, which was designed by Miami-based firm Arquitectonica,
The purpose-built design of the SMX Convention Center not only makes it adaptable for all kinds of exhibitions and conventions, it also allows the venue to accommodate major events and even concerts.
In August 2008, international musician Alicia Keys' As I Am Tour, and the grand finale of GMA Network's Pinoy Idol, were held in SMX. An estimated 12,000 and 7,000 people attended the aforementioned events, respectively.
In November 28-29, 2011, the 5th National G12 Conference was held in the SMX. The event used up all four Exhibit Halls and also the Function Rooms on the Third floor. Occupying almost 20,000 guests, the event exceeded the typical capacity of the Convention Center of 12,000. The four Halls were converted into one huge space, the Hall 1 into a concert stage, and the rest of the Halls filled with seats divided into 4 rows, from Hall 3 to Hall 4. The Function Rooms were also converted, but the seats were facing the LED displays placed into the walls, cinema-style.
SMX Convention Center Davao
SMX Convention Center, will be opening another venue in one of the country’s fastest growing cities and the biggest outside Metro Manila. Located at the 3rd level of the soon-to-open SM Lanang Premier in Davao City, SMX Convention Center Davao will be launched in the third quarter of this year. It boasts of 4,745 square meters carpeted function room space that is divisible into three separate rooms, depending on the requirements of the event. Five well-designed meeting rooms will also be in place to cater to smaller functions. SMX Davao can accommodate from 25 to 5,000 persons or up to 380 exhibit modules. On September 28, 2012, along with SM Lanang Premier, SMX Davao has been officially open.
SMX Convention Center Taguig
SMX Convention Center Fort Bonifacio is scheduled to open on May 17, 2013, together with SM Aura Premier.
SMX Convention Center Bacolod
In a press luncheon with the Negros Press Club last March 10, 2014, Treena C. Tecson, Assistant Vice President for Public Relations of SM Hotels and Conventions, revealed that the present SM Trade Halls being finished in the Phase 2 of SM City Bacolod's redevelopment will be converted into a 4,000-seater SMX Convention Center for the city. SMX Convention Center Bacolod is expected to be open by September, 2014.
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