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MFR
MFR logo 2015.png
City of license Inverness
Broadcast area Moray, Highland, Orkney and parts of NW Aberdeenshire
Slogan MFR: Your Music, Your Life
MFR 2: The Greatest Hits
MFR 3: The Hits
Frequency FM: 96.6, 96.7, 97.4, 102.5, 102.8 MHz
MW: 1107 kHz
DAB: 11B
First air date 23 February 1982
Format Hot AC
Audience share 23.8% (December 2013, [1])
Owner Bauer Radio
Sister stations MFR 2
MFR 3
Website www.mfr.co.uk

MFR or Moray Firth Radio is a group of Independent Local Radio stations, serving the Scottish Highlands, Moray, the Orkney islands and parts of north west Aberdeenshire. MFR, owned and operated by Bauer Radio, is based at studios in the Scorguie area of Inverness and forms part of Bauer's City network of stations.

Station information[edit]

MFR logo used from 2001 to 2015.
MFR 2 logo.

Moray Firth Radio operates two separate services on 97.4 FM (from the Mounteagle transmitter) and 1107 AM. The first voice heard on Moray Firth Radio/MFR, shortly after 6:30am on 23 February 1982, was Dave Cochrane. The longest serving presenter on Moray Firth Radio/MFR of 33 years was Tich McCooey, leaving on 29 May 2015. On 17 February 2014, MFR launched its new slogan, Your Music, Your Life, along with a new jingle package produced by Wise Buddah. On air talent use the slogan MFR, number one for the north of Scotland. The station's content director is ex-presenter Gary Muircroft, with Martin Morrison as MFR's content controller.

MFR on FM largely broadcasts contemporary and chart music-led programming alongside hourly news bulletins and traffic & sports updates. The majority of the station's output is produced and broadcast from its Inverness studios. Networked programming originates from sister stations Clyde 1 in Glasgow, Forth 1 in Edinburgh and Key 103 in Manchester, although the station opts-out of some output in favour of more local programming. As of Saturday 24 September 2011, MFR FM also airs a weekly bilingual music programme in English and Scots Gaelic,[1] which also airs on Argyll FM, Cuillin FM, Isles FM, Nevis Radio and Two Lochs Radio.

Until August 2014, MFR 2 on AM and DAB aired specialist programming on Sunday - Friday evenings with automated music broadcast at all other times. In September 2014, the station axed its specialist output and began carrying programming from Bauer's 'Greatest Hits Network' of Scottish AM stations, switching to the Bauer City 2 network in January 2015. MFR 2 continues to air local news, sports coverage and traffic updates.

MFR 3 launched on Monday 19 January 2015, broadcasting on DAB and online as a locally-branded relay of The Hits Radio aimed at 15-25 year olds, with opt-outs for local news, traffic updates and advertising.[2]

In addition to the main services, there are several local relay stations which opt out of MFR FM to broadcast local programming produced by non-profit community groups during the evenings.

Notable presenters[edit]

MFR networked presenters include Dave Kelly, Kate Lawler and Paddy McGuinness, and syndicated, Marvin Humes and Kat Shoob. MFR 2 presenters include Tony Blackburn, John Leslie and Arlene Stuart, and MFR 3, James Barr, Marvin Humes and Darryl Morris.

News and Sport[edit]

Moray Firth Radio broadcasts local news bulletins with additional national bulletins. Most bulletins are produced by an Inverness-based team of four broadcast journalists and two sport journalists. MFR 2 airs live match commentaries on Inverness Caledonian Thistle's league games during the football season and updates on Ross County, Elgin City and Highland League matches.

References[edit]

  1. ^ Moray Firth Radio takes Gaelic Chart Show, Radio Today, 20 September 2011
  2. ^ Bauer City Network 3 launches on local DAB Radio Today, 19 January 2015

External links[edit]

Coordinates: 57°28′49″N 4°15′18″W / 57.4803°N 4.2550°W / 57.4803; -4.2550


Original courtesy of Wikipedia: http://en.wikipedia.org/wiki/Moray_Firth_Radio — Please support Wikipedia.
This page uses Creative Commons Licensed content from Wikipedia. A portion of the proceeds from advertising on Digplanet goes to supporting Wikipedia.

72 news items

www.north-star-news.co.uk (subscription)

www.north-star-news.co.uk (subscription)
Sat, 27 Jun 2015 04:15:00 -0700

Lord John Thurso and representatives from Albyn Housing Society and the Moray Firth Radio street team joined residents and visitors as they enjoyed a range of stalls, raffles and games in the heart of the village. Formed in 1985, the forum was set up ...

Stornoway Gazette

Stornoway Gazette
Tue, 09 Jun 2015 23:56:15 -0700

And the band's songs have been getting airplay on BBC Radio Scotland's Iain Anderson Show, Moray Firth Radio, Amazing Radio, Celtic Music Radio, Dunoon FM, Loch Broom FM, Nevis FM, UK Country Radio, and online stations. With all the girls being ...
 
allmediascotland.com (press release)
Tue, 04 Dec 2012 03:37:30 -0800

THE Inverness-based radio station, Moray Firth Radio, has been named best 'small' radio station in Scotland. It follows a competition run by the Radio Academy in the run-up to radio's most prestigious awards ceremony, the Sony Radio Academy Awards ...

allmediascotland.com (press release)

allmediascotland.com (press release)
Mon, 25 Nov 2013 03:26:15 -0800

NOT for the first time – including last year – the Inverness-based radio station, Moray Firth Radio, has been named the 'best small radio station' in Scotland. The accolade comes from The Radio Academy and the station will now go forward to compete for ...

The Southern Reporter

The Southern Reporter
Tue, 06 Jan 2015 02:41:15 -0800

Rod was a great innovator and mentor, a commercial radio genius,” said Danny Gallagher, the first Radio Borders breakfast presenter who succeeded Rod as managing director and also went on to run Moray Firth Radio. Rod lived in Galashiels with his ...

Aberdeen Press and Journal

Aberdeen Press and Journal
Thu, 08 Jan 2015 23:42:31 -0800

Fiscal depute Ruaraidh MacAllister told the court that Miss MacLean, a former presenter at Inverness based Moray Firth Radio where Noble worked, suffered “anxiety and depression” following the three months of unwanted messages between April 1, 2013 ...
 
allmediascotland.com (press release)
Thu, 21 May 2015 00:18:45 -0700

BBC Radio Scotland has seen its latest listening figures rise by 0.9 per cent on the corresponding period 12 months previously. Says the radio listening auditing body, RAJAR, the station's 'reach' between the first quarter (January – March) of last ...

Scottish Daily Record

Scottish Daily Record
Tue, 28 Apr 2015 02:44:01 -0700

Janet's daughter Holly and friend Susan MacLean have been key to arranging the ride, which starts at Moray Firth Radio in Inverness and does a loop before finishing at BRC Motorcyles in Muir of Ord. Holly said: “Mum wanted to raise funds for a long ...
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