MC Serch (born Michael Berrin; May 6, 1967) is an American hip hop MC and former member of 3rd Bass.
Serch grew up in Far Rockaway, Queens, attending Far Rockaway High School, and graduated from Music & Art High School. He is of Jewish descent. He is credited with creating the slang term "the Gas Face."
After recording three albums with 3rd Bass—The Cactus Album (1989), The Cactus Revisited (1990), and Derelicts of Dialect (1991)—Serch launched a solo career with Return of the Product (1992, Def Jam). The album featured two hit singles: "Here It Comes" (which hit #1 on Billboard's Hot Rap Tracks chart); and "Back to the Grill" featuring Chubb Rock, Red Hot Lover Tone, and Nas. Serch was the executive producer of Nas’ Illmatic, one of the most critically acclaimed albums of the 1990s. He also helped to cultivate the rapper O.C. after hearing him on the Organized Konfusion song "Fudge Pudge," helping him secure a record contract with Wild Pitch Records. In 1995, Serch also mentored the newly formed Non Phixion.
Since retiring from performing, Serch has run a promotions company (Serchlite Music). He appeared in Spike Lee's Bamboozled (2000) as a member of the fictitious hip-hop group Mau Maus (played by other real-life hip-hop performers such as Mos Def, Charli Baltimore and Canibus). His character was a white revolutionary who was supposed to be "1/16 black". From 2003 he hosted Serch In The AM on Detroit Urban Radio Station FM 98 WJLB; he was the first Jewish DJ at that station. MC Serch was dismissed from WJLB in March 2006, reportedly due to a dispute over a Super Bowl weekend party at the club "Motor City Live." Serch also hosted the VH1 reality series Ego Trip's The (White) Rapper Show, known for his catch phrase: "Woop-WOOP!", which ended in March 2007. A follow-up show, ego trip's Miss Rap Supreme, debuted in 2008.
Serch has since returned to the radio airwaves in Detroit on the urban station Hot 102.7. Serch has also worked with Hot 102.7's youngest intern (The Black Intern) Daniel Berry, and Rucka Rucka Ali (Comedy Music Artist)- Serch appeared in some of Rucka Rucka Ali's music videos.
with 3rd Bass
- DJ Tomekk - "Fuck You"
- Gravediggaz - "Defective Trip" (w/Biz Markie)
- Kaptain Nemo - The Legend of Kaptain Nemo - Official Mixtape - "For the Love of Hip-Hop" (w/PJ Sumroc)
- Hot Karl - "Let's Talk"
- Krohme - "Around Here"
- Non Phixion - "5 Boros" (w/D.V. Alias Khrist)
- Sway & King Tech - "Wake Up Show Anthem" (w/Nas, Ras Kass, Saafir & others)
- "2 Hits & Pass" (w/Afu-Ra, Agallah, Craig G, Buckshot, and others)
- "Blak Is Blak" (As "1/16th Blak" w/Mos Def, Canibus, Charli Baltimore, Mums, DJ Scratch, and Gano Grills)
- Kurious - "Benneton" (w/ MF DOOM) (2009, Amalgam Digital)
- Rucka Rucka Ali - "I Can Do Whatever Im White"
- ^ Jackson, Brian Keith. "Ice, Ice Babies: Reality-TV show tries to create the next Eminem.", New York (magazine), December 31, 2006. Accessed November 23, 2007. "I grew up in Far Rockaway, and you’d always see shoes on the line."
- ^ Schwach, Howard. "Rockaway Rapper Hosts MTV's 'The White Rapper Show' ", Wave of Long Island, January 26, 2007
- ^ "Interfaith Celebrities: Of Hip Hop, Heroes and the Oscars". interfaithfamily.com. Retrieved 2013-04-24. "Berrin, who is Jewish, worked until recently for a very popular Detroit radio station that mostly plays hip hop music and whose listening audience is mostly black. ... As reported in a January 25 issue of the Detroit Jewish News, Berrin, 39, and his wife, Chantel, are members of Congregation Sharrey Zedek, a large Conservative synagogue in suburban Detroit. In a 1993 profile in the News, Chantel, a convert to Judaism--talked about her conversion and Michael talked about race and religion."
- ^ http://www.ohhla.com/anonymous/misc/hip-hop/blak_iz.mau.txt
- ^ Graham, Adam (2007-01-08). "The Serch for the next white rap star.". The Detroit News. Retrieved 2007-01-24.
MC Serch ft. Nas, Chubb Rock & Red Hot Lover Tone - Back To The Grill (Explicit)
From 1992 Album: "Return of the Product"...[Artist info below]..... -- Get the music here: http://www.amazon.com/dp/B00000E5G1/ref=as_li_tf_til?tag=vintagehy...
MC Serch Here It Comes 1992
MC Serch's video for Here It Comes from Return Of The Product CD.
MC Serch Ft Red Hot Lover Tone, Nas, Chubb Rock - Back To The Grill
Return Of The Product ©1992 Def Jam Records.
3rd Bass - The Gas Face
Music video by 3rd Bass performing The Gas Face. (C) 1988 Def Jam/RAL.
MC Serch - Hits The Head
Return Of The Product ©1992 Def Jam Records.
Hip Hop Beefs - Vanilla Ice vs. MC Serch (2004)
A small segment from the 2004 documentary "War on Wax: Hip Hop Rivalries" featuring rappers Vanilla Ice, MC Serch, Ice-T, Drag-On and others talking about th...
MC Serch Freestyles About His New Show
Just because MC Serch is hosting a new talk show, doesn't mean he's lost his flow. Watch him freestyle live on Arsenio's show.
Opie & Anthony MC Serch's TV Show
Opie & Anthony MC Serch's TV Show (mobile version) http://youtu.be/eo3GMnzLEnA Opie & Anthony Serch (01-07-14) The Opie & Anthony Show, Monday-Friday 6am-10a...
Opie & Anthony MC Serch's TV Show (mobile version)
Opie & Anthony MC Serch's TV Show (mobile version) (01-07-14) The Opie & Anthony Show, Monday-Friday 6am-10am ET on XM 103/Sirius 206 @OpieRadio: http://twit...
Yo! MTV Raps last Episode part 1 ft Rakim, KRS-ONE, Erick Sermon, Chubb Rock and MC Serch
1995 Yo! MTV Raps last Episode part 1 ft Rakim, KRS-ONE, Erick Sermon, Chubb Rock and MC Serch.
Thu, 10 Jul 2014 05:55:41 -0700
You can't tell me MC Serch is not Hip Hop. I think that people – when they look at when it spreads, the audience themselves may not be Hip Hop. Macklemore's audience may not be the biggest Hip Hop audience, but you can't say that Macklemore himself is ...
Wed, 02 Jul 2014 07:37:30 -0700
The rapper from 3rd Bass, born Peter Nash, has pleaded guilty to failing to pay state income taxes in Albany, New York, reports the AP. The Albany County District Attorney's Office says Nash did not pay taxes in 2009, 2010 and 2011. The Clifton Park ...
Wed, 02 Jul 2014 07:01:49 -0700
... (DJ Premier/Pete Rock/Q-Tip) on Illmatic, the then twenty-two year old Nas took form in more of a glorified gangster on the platform of slightly more radio friendly and generally welcomed production (Trackmasters/Dr. Dre/MC Serch/Havoc) on It Was ...
Tue, 15 Jul 2014 02:56:15 -0700
Peu après, Nas était proclamé meilleur rappeur par MC Serch (du crew 3rd Bass), qui l'enrôlait pour “Back to the Grill” (1992). Depuis, il possède à son actif onze albums (la plupart ayant été certifiés d'or ou de platine), plusieurs compilations, et a ...
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