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King of Ambition
King of Ambition-poster.jpg
Promotional poster for King of Ambition
Also known as Yawang
King of the Beast
Queen of the Night
Genre Melodrama
Based on Daemul - Tale of Yawang 
by Park In-kwon
Written by Lee Hee-myung[1]
Directed by Jo Young-kwang
Park Shin-woo
Starring Kwon Sang-woo
Soo Ae
Jung Yun-ho
Kim Sung-ryung
Go Joon-hee
Country of origin South Korea
Original language(s) Korean
No. of episodes 24
Executive producer(s) Lee Hyun-jik
Producer(s) Park Yong-soon
Lee Hee-soo
Location(s) Korea
Running time Mondays and Tuesdays at 20:55 (KST)
Production company(s) Verdi Media
Original channel Seoul Broadcasting System
Original release 14 January 2013 (2013-01-14) – 2 April 2013 (2013-04-02)
Preceded by The King of Dramas
Followed by Jang Ok-jung, Living by Love
External links
Korean name
Revised Romanization Yawang
McCune–Reischauer Yawang

King of Ambition (Hangul: 야왕; hanja: 野王; RR: Yawang) is a 2013 South Korean television series, starring Kwon Sang-woo, Soo Ae, Jung Yun-ho, Kim Sung-ryung, and Go Joon-hee.[2] It aired on SBS from January 14 to April 2, 2013 on Mondays and Tuesdays at 21:55 for 24 episodes. Based on Park In-kwon's manhwa of the same title, the same source material as Daemul,[3][4] the drama tells the tale of an ambitious woman born into poverty who will let nothing stand in her way as she tries to become the First Lady, and a hopeless romantic who will sacrifice anything for her. But when she betrays him, he takes his revenge.[5][6][7][8]


The name Ha Ryu means "a child flown from heaven." He was given this name by the nun who first found him in front of an orphanage; it came to her immediately the moment she saw his pure, innocent face. Ha Ryu's life began in earnest when he first laid eyes on Da-hae at the orphanage. Ha Ryu was a simple boy who disliked chores; however, for Da-hae, there was nothing he would not do or any place he would not go. Whenever Da-hae cried, Ha Ryu became too restless to do anything. But when Da-hae was adopted, they had to part.

Ten years later, Ha Ryu runs into Da-hae again. He feels electrified and like he is losing his mind. Then and there, he swears that nothing will ever come between them again. He also promises himself that he will do anything and everything to make her happy until the day he dies. Da-hae is a bright young woman and Ha Ryu works day and night with all his strength to earn money to pay her university tuition abroad. No matter how tired he is, all he requires to be happy is Da-hae's smile.

But over time Da-hae changes. Ha Ryu thinks it cannot be permanent when he admires her beauty and sophistication, like a bright, shining star. Even when she frames him for a murder, he tries to understand her. However, when she loses their daughter, Eun-byul, he finally snaps and he cannot forgive her. Ha Ryu changes, too. His wrath erupts like a volcano because of the betrayal of his one true love and turns Ha Ryu into a beast. He, who was once a mere minion in a gang, makes his way to the top and becomes CEO of Baekhak Group, one of Korea’s leading companies. "I will bring you down with my own two hands and put you back to where you first began. I will step on you and hurt you more than you can imagine," he promises her and his bitter revenge against Da-hae, the woman he, for so long, loved more than life itself, begins... in the end Da-hae becomes the First Lady of Korea, then she is exposed for her crimes after she shoots and injures Ha Ryu.

Ha Ryu then chases after her when Da-hae's step brother escapes with her. He confronts Da-hae for killing his father and when she admits to it he tries to run her over. Ha-Ryu jumps in the away and then he and Da-hae are both hit by the car. Da-hae, still conscious, cries and apologizes to a severely injured Ha Ryu. Then they both pass out and end up in hospital beds. They both imagine having conversations with each other when they were young and finally understand why they grew into the people they became. Ha Ryu wakes up from his coma only to find out Da-hae has died. Ha Ryu continues to live his life and ends the series back at the old house he, Eun-Byul, and Da-hae lived. He looks at the portrait Eun-Byul drew and thinks about all he has lost trying to pursue revenge.



Episode # Original broadcast date Average audience share
TNmS Ratings[18] AGB Nielsen[19]
Nationwide Seoul National Capital Area Nationwide Seoul National Capital Area
1 14 January 2013 8.7% 9.8% 8.0% 9.3%
2 15 January 2013 7.8% 8.5% 8.1% 8.8%
3 21 January 2013 8.2% 9.2% 10.2% 11.1%
4 22 January 2013 9.7% 10.6% 9.9% 10.6%
5 28 January 2013 10.4% 11.7% 10.1% 11.2%
6 29 January 2013 12.0% 13.5% 12.3% 13.6%
7 4 February 2013 13.4% 14.7% 12.7% 14.0%
8 5 February 2013 16.4% 18.4% 15.3% 16.4%
9 11 February 2013 16.4% 18.7% 15.2% 16.1%
10 12 February 2013 20.1% 23.3% 17.5% 18.4%
11 18 February 2013 19.4% 21.8% 18.6% 19.9%
12 19 February 2013 19.6% 21.1% 19.4% 20.8%
13 25 February 2013 17.9% 20.2% 17.5% 18.9%
14 26 February 2013 18.8% 20.4% 17.7% 18.1%
15 4 March 2013 17.4% 19.2% 16.3% 17.2%
16 5 March 2013 18.3% 20.0% 18.6% 19.9%
17 11 March 2013 18.8% 21.3% 18.5% 20.3%
18 12 March 2013 18.8% 21.0% 18.3% 19.4%
19 18 March 2013 18.2% 21.4% 17.8% 19.1%
20 19 March 2013 18.3% 21.9% 18.6% 20.1%
21 25 March 2013 17.0% 20.0% 18.0% 19.9%
22 26 March 2013 22.8% 26.1% 22.9% 24.3%
23 1 April 2013 23.1% 25.9% 22.5% 24.5%
24 2 April 2013 26.7% 30.7% 25.8% 27.5%
Average 16.6% 18.7% 16.3% 17.5%

Awards and nominations[edit]

Year Award Category Recipient Result
Baeksang Arts Awards[20]
Best TV Actress Kim Sung-ryung Nominated
Mnet 20's Choice Awards
20's Drama Star - Female Soo Ae Nominated
Seoul International Drama Awards
Outstanding Korean Drama King of Ambition Won
Outstanding Korean Drama Actor Kwon Sang-woo Nominated
Outstanding Korean Drama Actress Soo Ae Nominated
Outstanding Korean Drama OST "Ice Flower" by Ailee Nominated
"You Don't Know" by Kim Nam-gil Nominated
Most Popular Actor Jung Yun-ho Won
Korea Drama Awards
Excellence Award, Actress Soo Ae Nominated
APAN Star Awards
Top Excellence Award, Actress Soo Ae Nominated
Acting Award, Actress Kim Sung-ryung Won
Go Joon-hee Nominated
SBS Drama Awards
Top Excellence Award,
Actor in a Drama Special
Kwon Sang-woo Nominated
Top Excellence Award,
Actress in a Drama Special
Soo Ae Nominated
Special Acting Award,
Actor in a Drama Special
Lee Deok-hwa Nominated

International broadcast[edit]

It aired in Japan on cable channel KNTV from May 10 to October 18, 2013,[21] and was re-aired on cable channel WOWOW.[22]

It started airing in the Philippines on GMA Network from April 15 to June 30, 2015 at 10:05pm (PST) replacing Empress Ki.


  1. ^ "Queen of Ambition Writer Lee Hee Myung Is Expelled from Writer's Association for Copyright Infringement". Soompi. 22 October 2013. Retrieved 2013-10-26. 
  2. ^ "Interview with Leading Actor and Actress of Yawang". KOFICE. 5 March 2013. Retrieved 2013-03-22. 
  3. ^ Suk, Monica (12 June 2012). "Kwone Sang-woo, Soo-ae to play in SBS drama presold to Asian countries". 10Asia. Retrieved 2012-11-21. 
  4. ^ Jeon, Su-mi (7 December 2012). "Kwon Sang Woo and Soo Ae Show Off Teamwork at Yawang's Script Reading". enewsWorld. CJ E&M. Retrieved 2012-12-08. 
  5. ^ Hong, Lucia (5 September 2012). "Kwone Sang-woo, Soo-ae's drama to begin new project in Nov". 10Asia. Retrieved 2012-11-21.
  6. ^ Jeon Su-mi (5 September 2012). "Kwon Sang Woo and Soo Ae’s Yawang to Air Next January". enewsWorld. CJ E&M. Retrieved 2012-11-21.
  7. ^ Sunwoo, Carla (6 September 2012). "King of the Beast will air in January". Korea JoongAng Daily. Retrieved 2012-11-21.
  8. ^ Ho, Stewart (20 December 2012). "Will Soo Ae, Kwon Sang Woo's Chemistry Off-Set Carry Over on Screen?". enewsWorld. CJ E&M. Retrieved 2012-12-21. 
  9. ^ "Kwon Sang-woo Wins Back Fans as Jilted Lover in SBS Soap". The Chosun Ilbo. 29 January 2013. Retrieved 2013-02-02. 
  10. ^ Lee, Sun-min (16 March 2013). "Kwon Sang-woo says acting is hard". Korea JoongAng Daily. Retrieved 2013-03-16. 
  11. ^ Kwon, Hyuk-hee (11 April 2013). "Interview: Kwon Sang-woo tells about his life in drama and in reality". BNTNews. Retrieved 2013-06-05. 
  12. ^ An, So-hyoun (20 April 2013). "Interview: Kwon Sang Woo Says Yawang Was a Half-Success". enewsWorld. CJ E&M. Retrieved 2013-04-20. 
  13. ^ An, So-hyoun (11 January 2013). "Soo Ae Says She's Pressured about Having to Act as a Young First Lady on Yawang". enewsWorld. CJ E&M. Retrieved 2013-01-11. 
  14. ^ An, So-hyoun (10 January 2013). "TVXQ′s U-know Yunho Moves Up the Social Ladder as a Rich Boy in Yawang". enewsWorld. CJ E&M. Retrieved 2013-01-11. 
  15. ^ Ho, Stewart (20 December 2012). "Lee Jae Yoon Joins Yawang as Soo Ae’s Step Brother". enewsWorld. CJ E&M. Retrieved 2012-12-21. 
  16. ^ Ho, Stewart (10 January 2013). "Son Tae Young to Cameo in Yawang For Husband, Kwon Sang Woo". enewsWorld. CJ E&M. Retrieved 2013-01-11. 
  17. ^ Jeon, Su-mi (16 January 2013). "Son Tae Young Shouts at Kwon Sang Woo for Looking Like Her Husband on Yawang". enewsWorld. CJ E&M. Retrieved 2013-01-16. 
  18. ^ "TNMS Daily Ratings: this links to current day-select the date from drop down menu". TNMS Ratings (in Korean). Retrieved 2013-01-14. 
  19. ^ "AGB Daily Ratings: this links to current day-select the date from drop down menu". AGB Nielsen Media Research (in Korean). Retrieved 2013-01-14. 
  20. ^ Hicap, Jonathan M. (5 April 2013). "49th Baeksang Arts Awards nominees revealed". Manila Bulletin. Retrieved 2013-04-11. 
  21. ^ http://www.kntv.co.jp/prog/detail/?p=25438
  22. ^ http://www.wowow.co.jp/drama/yao/

External links[edit]

Original courtesy of Wikipedia: http://en.wikipedia.org/wiki/King_of_Ambition — Please support Wikipedia.
This page uses Creative Commons Licensed content from Wikipedia. A portion of the proceeds from advertising on Digplanet goes to supporting Wikipedia.
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82 news items

Wed, 06 Nov 2013 18:21:11 -0800

On November 6th, "King of Ambition" producer Ver Media released press material and said, "On November 4th, writer Lee Hee Myung filed a criminal suit against the President of the Writers' Association for slander related to published material. The ...


Fri, 01 May 2015 11:23:48 -0700

His most recent drama roles were playing Baek Do Hoon in the 2013 drama "King of Ambition," for which he won a Popular Actor Award, and playing the role of Kang Moo Sook in the hit drama "The Night Watchman's Journal." He won an MBC Excellence ...


Tue, 30 Jun 2015 07:32:20 -0700

His last leading role was playing Kang Moo Suk in "The Night Watchman's Journal." For that role he was nominated for an MBC Drama Excellence Award, Actor in a Special Project Drama. He also had a leading role in the drama "King of Ambition," winning a ...

The Korea Herald

The Korea Herald
Wed, 20 May 2015 02:33:45 -0700

“This role is completely different from (my role in) 'King of Ambition,' though some elements might seem similar,” she said. “But Eun-ha is a character who, rather than seeking to satisfy her own greed, is trying to find someone to share her sadness with.”

Philippine Entertainment Portal

Philippine Entertainment Portal
Tue, 07 Jul 2015 09:11:52 -0700

Here are the highlights in the nationwide ratings game, according to data based on the overnight ratings of Kantar Media/TNS among Total Philippines (Urban & Rural) from June 23-30, 2015. The Voice Kids is still ABS-CBN's strongest program. The second ...


Wed, 27 May 2015 19:23:51 -0700

Speaking about her role, Soo-ae, who is returning to television after a gap of nearly two years, said at a press conference that this role of hers is completely different from her previous role in "King of Ambition," though the new show also has ...
Korea JoongAng Daily
Thu, 16 Jul 2015 08:07:01 -0700

If Go decides to star in the TV drama, it will be her first drama series since she last appeared in “King of Ambition” (2013) two years ago. Since her last project, she has been concentrating on movies such as “Red Carpet” (2014) and “Intimate Enemies ...
Wed, 30 Jan 2013 22:55:51 -0800

COM - Karier acting Jung Yunho makin berkibar, setelah jeda beberapa waktu pasca penampilannya di serial 'Heading to the Ground' dan 'Poseidon', leader TVXQ ini akan kembali menunjukkan kualitas aktingnya di serial drama King of Ambition (atau ...

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