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Methods in sociology > Focus groups
Conducting a Focus Group
A 5 min tutorial video that gives you an example of good and bad Focus Group. On more information on how to conduct a good Focus Group, see the wiki: http://...
Overview of the Process of Conducting Focus Groups
This webinar overviews the entire process of conducting a focus group, including topics such as gathering participants, focus group agenda and guidelines, an...
New smartphone product testing: funny focus groups
This video is an edited highlights version of focus groups at the "Product Testing Institute" for Sony Ericsson's new Xperia 10 smartphone (Android OS). Ther...
Let's Move! "Focus Group" with Will Ferrell
In celebration of the fourth anniversary of Let's Move!, the First Lady and Will Ferrell hosted a Let's Move! "focus group" with young kids to ask them about...
Focus Group on Mad Men
Focus Groups Examples
Here is a short video highlighting a few focus group examples. Focus groups are high quality focus groups filming and moderating for traditional groups and m...
Focus Group Research: Premium Salad Dressing Packaging by Weatherchem
Learn more about Weatherchem's research and products at http://www.weatherchem.com. Weatherchem is committed to researching the needs of consumers from the v...
The Wizard of Oz Focus Group
Footage from an early focus group for The Wizard of Oz. Introduced by Billy Crystal at the 84th Academy Awards in 2012.
Actual focus groups react to the Mega Football Ad we didn't actually make
Focus groups loved the Mega Football Ad we almost made. And the $300 we paid them to watch it. http://www.IfWeMadeIt.com.
Questions About Focus Groups - Dear Hollywood
Today instead of telling Hollywood what to do, I try to understand them better by asking some questions... specifically about Focus Groups. Then, after the q...
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