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Elam Jay
Background information
Born (1974-10-31) October 31, 1974 (age 40)
Origin Geneva, Switzerland, Casablanca, Morocco
Genres pop rock, soul, electronic
Occupation(s) Singer-songwriter, producer composer, dancer, choreographer, performer, music video director and also entrepreneur
Instruments Vocals, Multiple instruments
Labels Jay Vibe Records
Website www.elamjay.com

Elam Jay (born October 31, 1974) is a Swiss-Moroccan singer-songwriter.

Entirely self-taught, Elam Jay is a Swiss-Moroccan songwriter, vocalist, dancer, performer, composer, and music arranger. His artistic talent and influence, reaches an international audience. He is redefining what it means to be a multi-national personality in the global music industry. With the success of his pop tunes, he has received iconic status in his region. His fan base expands from North Africa to the Middle East, Europe, and parts of North America.

A mélange of pop rock, soul and electronic sounds, True Story is Jay's newest album.


Early life[edit]

Born in Casablanca, and raised in Geneva, Elam was influenced by the R&B, Pop, Arabic, and Spanish cultures. While growing up, artists such as James Brown, Michael Jackson and Stevie Wonder, were his musical idols. As a young boy he performed regularly in front of family, friends and in other social settings. During these performances, he learned early on about the importance of connecting with his audience.

Music career[edit]

A recording contract with BMG Sony Entertainment, and the release of his first single, "Wanna Be Free", created a presence for Elam Jay in Europe.

Elam Jay partnered with Coca Cola for their North African territories campaign, becoming the first Moroccan spokesman for the company. The partnership garnered him critical acclaim with the song, “Morena” which was recorded for the Coca Cola campaign. Subsequently, his album, “Morena”, was released with a major Middle Eastern music label, reaching over 120,000,000 people. The record became a massive international hit. His music from the record was played in over 20 countries, which included North Africa, Middle East, Europe, and North America.

His hit single, "Gnaouitone", was incorporated in their marketing campaign for a leading Moroccan telecommunications company, which reached 30,000,000 people. The same year, “Marrakech Baby” was released in the Middle East.

Not only is Elam a vocalist, but also a dancer and entrepreneur. For a number of years he taught dance at a prestigious Geneva center for the arts. Not long after that, at 17 years old, he created his own dance academy with over 180 students.

Elam Jay is most recognized for his charismatic and elaborate live performances. Often, these performances consist of nearly fifty performers, including dancers and a nine-piece band.

Gerry Griffith, former A&R Director at Arista Records and the man instrumental in the discovery and success of Whitney Houston, travelled to Marrakech, Morocco to see Elam Jay in concert. “I have travelled the world and have seen many performances. Elam’s brazen and aggressive command of the stage was nothing less than compelling!” Over 80,000 were in attendance for this acclaimed performance.

As Elam’s music succeeded in Casablanca Cairo, Dubai, Beirut, and countless other cities throughout North Africa and the Middle East, Elam always kept his dream clear and focused; to share his music with a global audience.

His latest album entitled, True Story, was released in October 2014. The lead single of the album is Sunshine, released in July 2014.


  • 1997 Elam Jay open his own dance school in Geneva, New Dance Academy
  • 2004 Elam Jay set up the company Platinum Music, owner of the license Universal Music in Morocco
  • 2005 Elam Jay set up his own production company, EJ Productions
  • 2008 Elam Jay became owner of the franchise Quintessentially in Morocco;


External links[edit]

Original courtesy of Wikipedia: http://en.wikipedia.org/wiki/Elam_Jay — Please support Wikipedia.
This page uses Creative Commons Licensed content from Wikipedia. A portion of the proceeds from advertising on Digplanet goes to supporting Wikipedia.

4 news items

Morocco World News

Morocco World News
Fri, 02 Jan 2015 15:23:54 -0800

Fez – Moroccan-Swiss singer Elam Jay released one of his brilliant works October 15, 2014, a wonderful single titled “Sunshine” that has broken the records on Facebook with one million views and moved up to first place in Hit Radio Top 30, a Moroccan ...
Aujourd'hui Le Maroc
Fri, 08 Aug 2014 03:18:32 -0700

Elam Jay: J'ai débuté ma carrière avec Sony Music en 1998 avec la sortie de mon premier album Free. L'année 2004 fut marquée par la sortie de Morena et de Maghrebia. Cette dernière production visait à soutenir la candidature du Maroc pour la Coupe du ...
Predominantly Orange
Mon, 02 Jul 2012 18:19:40 -0700

In approximately eleven weeks the 2012 NFL season will be upon us. Considering that it has been 5-1/2 months since the 2011 season came to an end in New England, we are well over the hump and on the very edge of another Bronco season. To help pass ...

صدى الصباحية

صدى الصباحية
Mon, 13 Aug 2012 19:15:00 -0700

اشتهر المغني إيلام جاي بأغنية «مورينا» رغم أن كلماتها مزيج من اللهجة المصرية واللغة الإسبانية والانجليزية فإنها حققت نجاحا والسبب بكل بساطة ان الجمهور المغربي جمهور منفتح على العالم وهذا ما يمنحه غنى على مستوى الموسيقى بصفة خاصة والثقافة بصفة عامة حسب ...

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