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Barq's Famous Olde Tyme Root Beer
Barq's Root Beer Logo.svg
Type Root beer
Manufacturer The Coca-Cola Company
Country of origin USA
Introduced 1898
Variants Red Creme Soda, Diet Red Creme Soda, French Vanilla Creme Soda, and French Vanilla Diet Creme Soda.
Related products A&W Root Beer, Mug Root Beer, Dad's Root Beer, Sarsi

Barq's /ˈbɑrks/ is an American soft drink. Its brand of root beer is notable for having caffeine.[1] "Barq's" Root Beer had been labeled as Barq's Famous Olde Tyme Root Beer until 2012.[2] Barq's, created by Edward Barq and bottled since the start of the 20th century, is currently bottled by The Coca-Cola Company.

Barq's products[edit]

Nutrition facts
Serving size 12 fl oz (355 ml)
Servings per container 1
Amount per serving
Calories 160[3] Calories from fat 0
% Daily value*
Total fat 0 g 0%
   Saturated fat 0 g 0%
   Trans fat 0 g
Cholesterol 0 mg 0%
Sodium 70 mg 3%
Potassium 0 mg 0%
Total carbohydrate 45 g 15%
   Dietary fiber 0 g 0%
   Sugars 45 g
Protein 0 g
Vitamin A 0%      Vitamin C 0%
Calcium 0%      Iron 0%
*Percent daily values are based on a 2,000‑calorie diet. Your daily values may be higher or lower depending on your calorie needs.
  • Barq's Root Beer - available in areas distributed by Swire Coca-Cola, such as Utah, as well as other markets nationwide, but unless otherwise stated, has caffeine
  • Diet Barq's Root Beer - contains no caffeine. Available in Root Beer and Vanilla Cream.
  • Barq's Red Crème Soda[4] (Barq's Yellow Creme Soda was also produced until the early 1990s).
  • Diet Barq's Red Crème Soda
  • Barq's French Vanilla Crème Soda
  • Discontinued: Diet Crème Soda Barq's French Vanilla
  • Discontinued: Barq's Floatz, which is designed to taste like a root beer float.[5] J & J Snack Foods Corporation once licensed the brand name for Barq's Floatz ice cream squeeze tubes.

History[edit]

The Barq's Brothers Bottling Company was founded in 1890 in the French Quarter of New Orleans, by Edward Charles Edmond Barq and his older brother, Gaston. The Barq Brothers bottled carbonated water and various soft drinks of their own creation. Early on their most popular creation was an orange-flavored soda called Orangine, which won a gold medal at the 1893 World's Columbian Exposition World's Fair in Chicago, Illinois. (Needs verification.)

Edward Barq moved to Biloxi, Mississippi, in 1897 with his new wife.

Barqs Sign.jpg

The following year he opened the Biloxi Artesian Bottling Works. 1898 is often given as the debut year for what was later to be known as "Barq's root beer," but some sources say this particular product was not produced until some two years later.[6]

It was in Biloxi that Barq met a young boy, Jesse Robinson. Robinson was mentored by Barq and later moved to New Orleans to find his fortune. In 1934 Edward Barq, Sr. and Robinson sign a contractural agreement on Barq's product rights. The agreement was unique from other franchises in many aspects. One, that Robinson was allowed to make his own concentrate. The two men remained close their entire lives working on flavors and production challenges. A distinctive difference between the Biloxi-based root beer and the Louisiana's was that the later's bottle was printed in red (versus Biloxi's blue).

Those who traveled back and forth between Mississippi and Louisiana noted subtle but distinct differences between the Barq's, and some partisans considered one or the other "better." While there may have been minor formula differences, water defined the taste differences.

For many decades Barq's was not marketed as a "root beer." This was in part a desire to avoid legal conflict with the Hires Root Beer company, which was attempting to claim a trademark on the term "root beer." It was also due to differences from other root beers at the time. The formulation contained more caffeine, less of a foamy "head," and was not sarsparilla-based like other root beer brands.

The traditional slogan was the simple affirmation "Drink Barq's. It's good" which first appeared on the classic diamond-necked bottle, patented in 1935 by Ed Barq.

In 1976, the Biloxi Barq's Company was purchased by John Oudt and John Koerner. An aggressive television campaign was developed based on the "Barq's Got Sparks" theme. Their plans to market the brand nationally were partially complicated by the existence of the Louisiana-based Barq's companies owned and operated by Robinson's heirs.

In 1990, Barq's partnered with the Pick N Save grocery store in Dekalb, Illinois to create the World's Largest Root Beer Float. It was mixed in an above ground swimming pool in the parking lot and consisted of 1,500 gallons of Barq's root beer and 1,000 gallons of vanilla ice cream.

There were extended legal conflicts over the rights and ownership of the trademark Barq’s, Barq’s Sr. and Barq’s Root Beer. The legal battle went all the way to the United States Court of Appeals, 5th Circuit which ruled in favor of the Robinson heirs. The last family-held Louisiana Barq's was sold by Robinson's heirs to Coca-Cola in 2000.

In recent years Barq's has been marketed with the slogan "Barq's has bite!"

Regular Barq's has 22.5 mg of caffeine per 12 ounce serving (similar to green tea), while Diet Barq's has no caffeine. Barq's also contains sodium benzoate as a flavor protectant, which under the right conditions, is a precursor to the known carcinogen benzene.[7]

The Barq's that is dispensed from Coca-Cola Freestyle machines is caffeine-free.[8] This is because the system uses the same concentrated, microdosed ingredient for both Barq's and Diet Barq's; the only difference between the two is the sweetener that is added.

References[edit]

  1. ^ Caffeine Database | Caffeine and Ingredients in Barqs Rootbeer, OverCaffeinated.org's Report on the Ingredients in Barq's Rootbeer
  2. ^ February 22, 2012 (2012-02-22). "Coming Soon: Barq's Root Beer redesign". BevReview.com. Retrieved 2014-01-25. 
  3. ^ "The Coca-Cola Company Product Nutrition". Retrieved 2014-10-26. 
  4. ^ "Review: Barq's Red Creme Soda". BevReview.com. 
  5. ^ Barbara Powell (June 13, 2003). "Coca-Cola launches drink that mimics a root-beer float". The Augusta Chronicle. Retrieved 2008-02-29. 
  6. ^ "Digging for facts". bottlebooks.com. 
  7. ^ Retrieved 2014-10-12
  8. ^ Ingredient list on Barq's Freestyle cartridge

External links[edit]


Original courtesy of Wikipedia: http://en.wikipedia.org/wiki/Barq's — Please support Wikipedia.
This page uses Creative Commons Licensed content from Wikipedia. A portion of the proceeds from advertising on Digplanet goes to supporting Wikipedia.

385 news items

 
OCRegister
Wed, 18 Feb 2015 08:52:30 -0800

Did you realize Barq's root beer has 22mg of caffeine in a can? So you were giving your child a lot of caffeine, not to mention the sugar in the drink and the Twinkie. I am not one who would quickly take a snack and replace it with an apple, but if I ...

The Columbian

The Columbian
Sun, 22 Feb 2015 05:52:30 -0800

I like KO's products, which include Schweppes, Barq's, Dasani, Sprite, Fanta, Fresca, Hi-C, Mello Yello, Minute Maid, Pibb Xtra, Inca Kola, Powerade and many more nonalcoholic beverages. In the past 10 years, capable management has doubled revenues ...
 
Mississippi Business Journal (blog)
Wed, 22 Oct 2014 13:03:45 -0700

BILOXI — Ella Mae Barq, the granddaughter of the founder of Barq's Root Beer and the company's vice president, has died at the age of 90 in Biloxi. Gary Dubaz with Bradford O'Keefe Funeral Homes say she died Sunday of natural causes. Her grandfather ...
 
BevNET.com
Mon, 16 Feb 2015 06:37:37 -0800

Charles' Smooth Rollin' Mix is a sweet blend of Vanilla Coke and Barq's, while Dave's Rock 'n' Bold Mix pulls together the refreshing flavors of Sprite Vanilla and Seagram's Ginger Ale. Hillary's Southern Cherry Mix plays on the artist's Tennessee ...

Atlanta Business Chronicle

Atlanta Business Chronicle
Fri, 13 Feb 2015 03:26:15 -0800

Coca-Cola Freestyle and country music stars Lady Antebellum are partnering on a promotion that gives fans of the multi-Platinum trio a chance to go backstage during a concert. Participating restaurants that feature Atlanta-based The Coca-Cola Company's ...
 
WWL
Fri, 14 Mar 2014 16:37:30 -0700

NEW ORLEANS -- A decade-old dispute tied to the former ownership of Barq's root beer has turned violent, according to attempted murder charges filed this week. Brad Robinson, a litigious local landlord with an uncanny habit of popping up in all sorts ...

WWL

WWL
Tue, 22 Jul 2014 16:42:58 -0700

GRETNA, La. A New Orleans resident embroiled in a family dispute over the heirship of Barq's root beer has pleaded guilty to aggravated assault charges stemming from an armed stand-off at a mental hospital last September. Brad Robinson, 56, a disabled ...
 
The Times-Picayune
Mon, 21 Jul 2014 12:32:18 -0700

A New Orleans man who is accused of ramming his truck into a courtroom adversary, after losing his lawsuit involving Barq's soft drink company, admitted Monday that he pointed a pistol later that same day at a psychiatric hospital employee in Elmwood.
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