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Barq's Famous Olde Tyme Root Beer
Barq's Root Beer Logo.svg
Type Root beer
Manufacturer The Coca-Cola Company
Country of origin USA
Introduced 1898
Variants Red Creme Soda, Diet Red Creme Soda, French Vanilla Creme Soda, and French Vanilla Diet Creme Soda.
Related products A&W Root Beer, Mug Root Beer, Dad's Root Beer, Sarsi

Barq's /ˈbɑrks/ is an American soft drink. Its brand of root beer is notable for having caffeine.[1] "Barq's" Root Beer had been labeled as Barq's Famous Olde Tyme Root Beer until 2012.[2] Barq's, created by Edward Barq and bottled since the start of the 20th century, is currently bottled by The Coca-Cola Company.

Barq's products[edit]

  • Barq's Root Beer - available caffeine-free in areas distributed by Swire Coca-Cola, such as Utah, as well as other markets nationwide, but unless otherwise stated, has caffeine
  • Diet Barq's Root Beer - contains no caffeine. Available in Root Beer and Vanilla Cream.
  • Barq's Red Crème Soda[3] (Barq's Yellow Creme Soda was also produced until the early 1990s).
  • Diet Barq's Red Crème Soda
  • Barq's French Vanilla Crème Soda
  • Discontinued: Diet Crème Soda Barq's French Vanilla
  • Discontinued: Barq's Floatz, which is designed to taste like a root beer float.[4] J & J Snack Foods Corporation once licensed the brand name for Barq's Floatz ice cream squeeze tubes.

History[edit]

An empty Barq's bottle and can.

The Barq's Brothers Bottling Company was founded in 1890 in the French Quarter of New Orleans, by Edward Charles Edmond Barq and his younger brother, Gaston. The Barq Brothers bottled carbonated water and various soft drinks of their own creation. Early on their most popular creation was an orange-flavored soda called Orangine, which won a gold medal at the 1893 World's Columbian Exposition World's Fair in Chicago, Illinois.

Edward Barq moved to Biloxi, Mississippi, in 1897 with his new wife.

Barqs Sign.jpg

The following year he opened the Biloxi Artesian Bottling Works. 1898 is often given as the debut year for what was later to be known as "Barq's root beer," but some sources say this particular product was not produced until some two years later.[5]

For many decades Barq's was not marketed as a "root beer." This was in part a desire to avoid legal conflict with the Hires Root Beer company, which was attempting to claim a trademark on the term "root beer." It was also due to differences from other root beers at the time. The base was a sarsaparilla drink of the style of the late 19th century, in a formulation with caffeine, less sugar, and higher carbonation than other brands, though with less of a foamy "head." It was decided to market the soft drink simply as Barq's.[6]

The traditional slogan was the simple affirmation "Drink Barq's. It's good."

For a time it was marketed with the slogan "Is it root beer?" before the company decided to market the product as such.

In 1976, the Biloxi Barq's Company was purchased by two entrepreneurs, John Oudt and John Koerner. An aggressive television campaign was developed based on the "Barq's Got Sparks" theme. Their plans to market the brand nationally were partially complicated by the existence of the New Orleans based Barq's Beverages, Inc., and Barq's Beverages of Baton Rouge, Inc., which had long been marketing Barq's and Barq's Creme' Soda in Southern Louisiana. The New Orleans firm was largely independent of the Biloxi firm dating back to early 20th century oral agreements between Barq family members and friends. (Those who traveled back and forth between Mississippi and Louisiana noted subtle but distinct differences between the Barq's sold in the two places, as the Biloxi and New Orleans plants each made their own syrups, and some partisans considered one or the other "better.") There were extended legal conflicts over who exactly had the rights to the Barq's name and formula and in which markets. These differences were not fully resolved until The Coca-Cola Company acquired both branches in 1995.[7]

Before the purchase, Barq's produced other sodas, such as lime green and grape, in the 1970s and early 1980s, and Coca-Cola manufactured its own root beer, Ramblin' Root Beer.

In 1990, Barq's partnered with the Pick N Save grocery store in Dekalb, Illinois to create the World's Largest Root Beer Float. It was mixed in an above ground swimming pool in the parking lot and consisted of 1,500 gallons of Barq's root beer and 1,000 gallons of vanilla ice cream.

In recent years Barq's has been marketed with the slogan "Barq's has bite!"

Regular Barq's has 22.5 mg of caffeine per 12 ounce serving (similar to green tea), while Diet Barq's has no caffeine.[8]

The Barq's that is dispensed from Coca-Cola Freestyle machines is caffeine-free.[9] This is because the system uses the same concentrated, microdosed ingredient for both Barq's and Diet Barq's; the only difference between the two is the sweetener that is added.

Barq's Root Beer
Nutritional value per 100 g (3.5 oz)
Energy 110 kJ (26 kcal)
Carbohydrates 30
- Sugars 30
- Dietary fibre 0
Fat 0
- saturated 0
- trans 0
Protein 0
Caffeine 6.56
Vitamin A equiv. 0 μg (0%)
Calcium 0 mg (0%)
Iron 0 mg (0%)
Potassium 0 mg (0%)
Sodium 50 mg (3%)
Percentages are roughly approximated
using US recommendations for adults.

References[edit]

  1. ^ Caffeine Database | Caffeine and Ingredients in Barqs Rootbeer, OverCaffeinated.org's Report on the Ingredients in Barq's Rootbeer
  2. ^ February 22, 2012 (2012-02-22). "Coming Soon: Barq's Root Beer redesign". BevReview.com. Retrieved 2014-01-25. 
  3. ^ "Review: Barq's Red Creme Soda". BevReview.com. 
  4. ^ Barbara Powell (June 13, 2003). "Coca-Cola launches drink that mimics a root-beer float". The Augusta Chronicle. Retrieved 2008-02-29. 
  5. ^ "Digging for facts". bottlebooks.com. 
  6. ^ The History of Root Beer, http://www.gourmetrootbeer.com/history.html
  7. ^ Coca-Cola Brand Fact Sheets – Barq's. Retrieved 2008-02-29.
  8. ^ Retrieved 2009-01-19
  9. ^ Ingredient list on Barq's Freestyle cartridge

External links[edit]


Original courtesy of Wikipedia: http://en.wikipedia.org/wiki/Barq's — Please support Wikipedia.
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7 news items

 
WWL
Wed, 19 Mar 2014 16:19:45 -0700

The alleged incidents apparently relate to Robinson's unsuccessful fight to lay claim to his late father's lost share of Barq's root beer, before the company was sold to Coca-Cola almost 20 years ago. It's a bizarre and sad story for a man whom we've ...

Press-Enterprise (blog)

Press-Enterprise (blog)
Wed, 16 Apr 2014 17:22:30 -0700

Later, when Cocke was a rookie cop moonlighting on the loading dock of Barq's soda company, Brown got an after-school job washing the firm's trucks, cementing a friendship that lasted a lifetime. When Cocke was attending law school at night, he'd stop ...
 
Tbo.com
Mon, 14 Apr 2014 18:07:30 -0700

Barq's crème soda. Queen City brats. They're all here. Some products, such as Glier's Goetta, require a little explanation for outsiders. “It's like a pork breakfast sausage,” store manager and Cincy native Tom Beckman said. “A German thing. Have it ...

IBNLive

IBNLive
Mon, 14 Apr 2014 23:56:15 -0700

He was denied a BSP ticket. This time Azam Khan forced Mulayam Singh Yadav to replace candidate Javed Ali Khan and give a ticket to Barq. Barq's cousin Akilur Rahman is contesting on the BSP ticket against him. Two Assembly seats in the region Rampur ...
 
Monroe News Star
Sat, 12 Apr 2014 23:17:32 -0700

There were numerous sodas produced here, including Barq's and its dual life before being purchased by Coca Cola. Perhaps the first American dressmaker to label her clothes was Madame Olympe of New Orleans. And today's Warehouse District was home ...
 
Baltimore Sun
Fri, 04 Apr 2014 17:00:00 -0700

Jones resolved to cut soda from her diet. Barq's Root Beer was the hardest to give up. She broke up with her love: candy fruit snacks. Sayonara, Starburst. Soon her knee was stronger and her athleticism was better and the court seemed closer. When she ...

DIE WELT

Blick am Abend
Wed, 26 Mar 2014 13:19:32 -0700

Die Preise sind entsprechend tief: Für 55 Cent erhält man eine Dose Coca-Cola, Mountain Dew, Pepsi, oder Barq's Root Beer. Zusätzlich zu den vier normalen Auswahltasten gibt es noch zwei «Mystery»-Tasten. Drückt man einen dieser Knöpfe, erhält man ...
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